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Item #:
218310908
e.l.f. Lock It Down Eyeshadow Primer | Smooth Creamy Eye Makeup Primer For Long-Lasting Eyeshadow, Intensifies Color, Helps Prevent Creasing, Vegan &
Item #:
218310908
GBP 11
Price Details
Price
GBP 11
Excluding Shipping, VAT & Custom charges ( Shipping, VAT and custom charges will be calculated on checkout.
If Item price + shipping is below GBP 135, 20% VAT will be calculated on checkout, if it is equal or above GBP 135, no VAT will be charged. )
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Excluding VAT : VAT will be calculated on the checkout page
Order now and get it around Friday, August 14
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What Stands Out
Long-Lasting Formula
Ensures all-day wear for your eyeshadow, preventing fading and smudging, allowing your makeup to look fresh from morning to night.
Vegan & Cruelty-Free
Ethically formulated without animal products, making it a perfect choice for conscientious consumers who care about beauty and animal welfare.
Color Intensifier
Enhances the vibrancy of eyeshadow colors, delivering a bold look that stands out, perfect for creating striking eye makeup looks.
Product Details
| Product Dimensions | 4.92 x 1.1 x 0.75 inches (12.5 x 2.8 x 1.9 cm); 0.32 ounces (9.07 grams) |
| Item model number | 81994 |
| UPC | 609332819948 |
| Manufacturer | e.l.f. Cosmetics |
| Brand Name | e.l.f. |
| Country as Labeled | China |
| Package Type Name | Tube |
| Number of Items | 1 |
| Global Trade Identification Number | 00609332819948 |
| Model Number | 81994 |
| Manufacturer Part Number | 81994 |
| Product Benefits | Intensifies eyeshadow color, increases wear time, prevents smudging and creasing, and creates a smooth canvas for makeup; made from skin-loving ingredients and is 100% cruelty-free and vegan |
| Item Form | Cream |
| Skin Type | All |
| Container Type | Tube |
| Specialty | Mattifying |
| Finish Types | Radiant |
| Coverage | Full |
| Skin Tone | All |
| Item Volume | 7 ml |
| Item Weight | 9.07 g |
| Item Dimensions | 4.92 x 1.1 x 0.75 inches (12.5 x 2.8 x 1.9 cm) |
| Material Type Free | Paraben Free, Phthalate Free |
| Material Features | Cruelty Free |
Dangerous Goods
To avoid the delay in customs clearance process for Dangerous Goods, the shipment shall be opened at our warehouse facility to check the severity of hazardous components. Please see the list of Dangerous goods here.
Who Should Buy?
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Long-Lasting Wear
Ideal for those seeking all-day wear without the need for touch-ups, preventing creasing and fading.
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Vibrant Colors
Perfect for users who want to enhance and intensify their eyeshadow colors for a bolder look.
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Ethical Choices
Great for consumers who prioritize vegan and cruelty-free products with no animal testing involved.
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Oily Skin
Those with very oily eyelids may find this primer less effective in controlling excess oil and creasing.
Product Description
e.l.f. Lock It Down Eyeshadow Primer | Smooth Creamy Eye Makeup Primer For Long-Lasting Eyeshadow, Intensifies Color, Helps Prevent Creasing, Vegan & Cruelty-Free
Dietary Supplement Disclaimer
Statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition.
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Customer Questions & Answers
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Question:
What is e.l.f. Lock It Down Eyeshadow Primer?
Answer: e.l.f. Lock It Down Eyeshadow Primer is a smooth and creamy primer designed to enhance the longevity of your eyeshadow while intensifying the color, whether it's liquid or powder. This vegan product creates an even base, helping eyeshadow adhere better throughout the day. This means less creasing and fading, ensuring your makeup stays vibrant and intact, perfect for long days or special occasions. -
Question:
How do I apply e.l.f. Lock It Down Eyeshadow Primer?
Answer: To apply e.l.f. Lock It Down Eyeshadow Primer, squeeze a small amount onto your fingertip or a makeup brush and gently dab it onto your eyelids. Spread it evenly across the area where you plan to apply eyeshadow. Allow it to set for a few seconds before applying your eyeshadow for optimal results. This ensures that the primer grips the eyeshadow and intensifies the color, giving you a flawless finish. -
Question:
Is e.l.f. Lock It Down Eyeshadow Primer suitable for all skin types?
Answer: Yes, e.l.f. Lock It Down Eyeshadow Primer is suitable for all skin types. The lightweight, creamy formula is designed to work well without causing irritation, making it ideal for sensitive skin as well. Its smoothing properties help create an even canvas over any skin texture, enhancing overall makeup application and appearance. -
Question:
What are the benefits of using an eyeshadow primer?
Answer: Using an eyeshadow primer like e.l.f. Lock It Down enhances your makeup game significantly. It prevents creasing and fading, extends the wear of your eyeshadow, and intensifies the color payoff. Primers also help in providing a smoother application, especially for those with uneven eyelid textures. This makes your eyeshadow look more vibrant and luscious, setting the perfect backdrop for your beauty looks. -
Question:
Can I use e.l.f. Lock It Down Eyeshadow Primer with cream eyeshadows?
Answer: Absolutely! e.l.f. Lock It Down Eyeshadow Primer works exceptionally well with all types of eyeshadows, including cream formulas. The primer creates a smooth base that helps cream shadows glide on without patches, allowing for more uniform color application and longer wear without settling into fine lines. This versatility makes it a great addition to any makeup toolkit. -
Question:
Is e.l.f. Lock It Down Eyeshadow Primer tested on animals?
Answer: No, e.l.f. Lock It Down Eyeshadow Primer is vegan and cruelty-free, meaning it is not tested on animals. The brand is committed to providing ethically developed products, which is appealing to consumers looking to make conscious beauty choices. Choosing cruelty-free products contributes to ethical consumerism and promotes a more humane approach to beauty. -
Question:
How long does e.l.f. Lock It Down Eyeshadow Primer last once applied?
Answer: Once applied, e.l.f. Lock It Down Eyeshadow Primer can extend the wear of your eyeshadow for several hours, allowing your makeup to maintain its vibrant color without creasing. Effects may vary based on skin type and environmental conditions, but many users report a significant increase in longevity compared to wearing eyeshadow alone. This makes it particularly ideal for events or long workdays. -
Question:
What makes e.l.f. Lock It Down Eyeshadow Primer different from other primers?
Answer: e.l.f. Lock It Down Eyeshadow Primer stands out due to its creamy texture that blends seamlessly on the eyelids, providing both a smooth application and superior color intensity. Unlike some other primers, it is vegan, making it a great choice for conscious beauty enthusiasts. Additionally, its formulation is designed to work effectively with both liquid and powder eyeshades, offering enhanced versatility. -
Question:
Can I wear e.l.f. Lock It Down Eyeshadow Primer alone?
Answer: Yes! You can wear e.l.f. Lock It Down Eyeshadow Primer on its own for a more natural look. Its smoothing properties provide a refined appearance even without additional makeup. This makes it a great option for days when you want a subtle enhancement or an effortlessly polished look, allowing you to feel more put together without applying full eye makeup. -
Question:
Where can I buy e.l.f. Lock It Down Eyeshadow Primer in UK?
Answer: You can buy e.l.f. Lock It Down Eyeshadow Primer from Ubuy, which offers a wide selection of e.l.f. products. Ubuy provides easy access to this primer along with user-friendly shopping features, making it convenient to find the beauty products you love in UK.
e.l.f. Eyeshadow Bases & Primers 81994 Editorial Review
The e.l.f. Lock It Down Eyeshadow Primer has received a generally positive reception from customers, who laud its effectiveness in keeping eyeshadow in place throughout the day. Users highlight the primer's lightweight formula that avoids irritation, making it ideal for those with sensitive skin or eyes. Many appreciate that it not only prolongs the wear of eyeshadow but also assists in color intensity and minimizes fallout during application. The technique of tapping rather than brushing the eyeshadow on is frequently recommended, suggesting that users who follow this method tend to have a more positive experience. Despite the primarily favorable reviews, some users have raised concerns about the product’s longevity. The amount of product in the tube has been criticized as being insufficient for regular use, with several customers noting that they found the tube almost empty upon receiving it. Furthermore, some users report that while the application is easy, managing the cleanliness of the wand can be challenging, especially when using it for intricate makeup styles such as cut creases. Overall, the e.l.f. Lock It Down Eyeshadow Primer has become a staple for many makeup aficionados seeking a reliable, budget-friendly option that delivers on its promises, despite some issues with quantity and cleanliness. **
Customer Reviews & Ratings
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Pros
- Long-lasting hold for eyeshadows.
- Lightweight formula that is gentle on the skin.
- Enhances color intensity and reduces fallout.
- Simple application process.
Cons
- Concerns over the amount of product in the tube (seems insufficient).
Platform Trust & Buyer Confidence
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Mohammad
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“Excellent quality and original too,when ubuy send original things I will appreciate that ,I very satisfied thank you”
23 July 2026 · via Trustpilot
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“The order and delivery progress was communicated very well. Package arrived within the estimated time. Products arrived as expected in good condition.”
22-Jul-26 · via Trustpilot
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“Good supply of products. Safe payment methods, and shipment worldwide! Genuine products.”
23-Jul-26 · via Trustpilot
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“Was my first time buying a product from Ubuy, but I found it so helpful. This is reliable. Gonna place a new order!”
22 July 2026 · via Trustpilot
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23 July 2026 · via Trustpilot
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GBP 11
Excluding VAT : VAT will be calculated on the checkout page
Order now and get it around Friday, August 14
This item is not restrict in my country.(Please click on above link if this item is not restrict in your country, So our team will review and allow.)
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Secured transaction
PCI DSS compliant and ISO 27001:2022 certified, with encrypted payments and full buyer protection on every order.
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Features & Benefits
- Smooth, creamy eyeshadow primer for long-lasting wear.
- Intensifies eyeshadow colors for a bolder look.
- Helps prevent smudging and creasing.
- Sheer finish for a wide range of eye looks.
- Non-greasy feel for comfortable wear.
- Made from skin-loving ingredients, 100% Cruelty-Free and Vegan.
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