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Item #:
32200700
The Alibaba Way: Unleashing Grass-Roots Entrepreneurship to Build the World's Most Innovative Internet Company (The Global Business Thought Leader
Item #:
32200700
GBP 38
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Product Details
| Publisher | McGraw Hill |
| Publication date | December 11, 2015 |
| Edition | 1st |
| Language | English |
| Print length | 350 pages |
| ISBN-10 | 9781259585401 |
| ISBN-13 | 978-1259585401 |
| Item Weight | 1.3 pounds (590 grams) |
| Dimensions | 6.24 x 0.98 x 9.24 inches (15.8 x 2.5 x 23.5 cm) |
Product Description
The Alibaba Way: Unleashing Grass-Roots Entrepreneurship to Build the World's Most Innovative Internet Company (The Global Business Thought Leader Series)
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Company Profiles Editorial Review
The Alibaba Way: Unleashing Grass-Roots Entrepreneurship to Build the World's Most Innovative Internet Company (The Global Business Thought Leader Series) offers a deep examination of how Alibaba has transformed the Chinese economy through grassroots entrepreneurship. The author, Ying Lowrey, presents a compelling argument that the prosperity of China hinges on the innovative model adopted by Alibaba, effectively creating thriving entrepreneurial communities from impoverished backgrounds. Highlighting the importance of small businesses and platforms, the book shows how Alibaba empowers individuals by teaching them how to build sustainable ventures. It's a must-read not only for China enthusiasts but for anyone interested in the dynamics of entrepreneurship and economics in a global context.
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Pros
- Insightful exploration of Alibaba's economic impact
- Authoritative analysis by a seasoned scholar
- Emphasizes grassroots entrepreneurship's importance
- Highlights the transformation of impoverished villages
- Applicable insights for entrepreneurs and businesses
- Engagingly written with practical examples
Cons
- Some readers may find it not solely focused on Alibaba
Product Price History
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GBP 38
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