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Item #:
56552275
Summary: The Membership Economy: Review and Analysis of Kellman Baxter's Book
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Item #:
56552275
GBP 19
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More and more corporate giants are re-thinking their business models to go from selling individual products to offering memberships, generating recurring revenues and allowing the customer to build a relationship with the company.
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What Stands Out
Membership Framework
Offers a comprehensive framework for businesses to thrive in the evolving membership economy, providing insights into creating lasting customer relationships and loyalty.
Strategic Insights
Delivers actionable strategies backed by real-world examples, enabling organizations to transition from traditional business models to dynamic, subscription-based income streams.
Market Relevance
Addresses contemporary market trends, equipping readers with necessary knowledge and tools to adapt successfully to shifting consumer behaviors and preferences.
Product Details
| Publisher | Business Book Summaries |
| Publication date | September 16, 2016 |
| Language | English |
| Print length | 38 pages |
| ISBN-10 | 2511042126 |
| ISBN-13 | 978-2511042120 |
| Item Weight | 1.73 ounces (49.05 grams) |
| Dimensions | 4.02 x 0.09 x 6 inches (10.2 x 0.2 x 15.2 cm) |
Who Should Buy?
-
Business Professionals
Individuals seeking to understand membership models in business will benefit from practical insights and strategies outlined in this product.
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Entrepreneurs
Start-up founders exploring sustainable growth solutions will find valuable information on building strong customer relationships through memberships.
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Marketing Experts
Marketers looking to enhance customer retention can gain critical knowledge on how membership economies influence consumer behavior.
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Casual Readers
Those uninterested in business strategies or membership models may not find the content engaging or relevant.
Product Description
Summary: The Membership Economy: Review and Analysis of Kellman Baxter's Book
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Consumer Behavior Editorial Review
Summary: The Membership Economy: Review and Analysis of Kellman Baxter's Book provides a concise overview of the key concepts from the original text. This 38-page summary, published by Business Book Summaries on September 16, 2016, is tailored for those looking to understand the principles of membership-driven businesses without delving into the entire book. It is presented in an accessible format, making it easy for readers to grasp the essentials quickly. Additionally, the summary offers insights into engaging with customers in a membership model, which is crucial for today's economy. Readers often find this summarization helpful to enhance their understanding of modern business strategies.
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Pros
- Concise summary of key concepts
- Accessible format for quick understanding
- Highlights membership-driven business models
- Ideal for busy readers
- Provides essential insights into customer engagement
Cons
- Length may be too short for in-depth analysis
Product Price History
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GBP 19
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Order now and get it around Wednesday, September 30
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Features & Benefits
- Corporate giants shifting from selling products to offering memberships
- Memberships generate recurring revenues
- Facilitates building lasting customer relationships
- Seven strategies listed to retain customers and join the Membership Economy
- Save time and expand business knowledge with the complete summary
- Engage more with customers and gain a competitive edge
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