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Functional Art, The: An introduction to information graphics and visualization (Voices That Matter)
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Functional Art, The: An introduction to information graphics and visualization (Voices That Matter)
In this practical introduction to understanding and using information graphics, you’ll learn how to use data visualizations as tools to see beyond lists of numbers and variables and achieve new insights into the complex world around us.
Functional Art, The: An introduction to information graphics and visualization (Voices That Matter)
Item #: 23114784

Functional Art, The: An introduction to information graphics and visualization (Voices That Matter)

Item #: 23114784

GBP 56

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In this practical introduction to understanding and using information graphics, you’ll learn how to use data visualizations as tools to see beyond lists of numbers and variables and achieve new insights into the complex world around us.
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What Stands Out

Engaging Design
This book employs captivating visuals and real-world examples, making the concepts of information graphics and visualization accessible and enjoyable for readers of all skill levels.
Expert Insights
Authored by renowned professionals, it offers expert perspectives and practical advice, empowering readers to enhance their data storytelling capabilities and produce impactful visualizations.
Comprehensive Overview
It provides a thorough exploration of design principles and techniques, serving as both a foundational resource and an inspiring guide for aspiring designers and communicators in various fields.

Product Details

Shop Functional Art, The: An introduction to information graphics and visualization (Voices That Matter) online at a best price in UK. 0321834739
  • Introduction to understanding and using information graphics to make sense of data
  • Provides practical tools to visualize and understand complex data and trends
  • Features insights from talented designers and visual journalists
  • Includes a DVD-ROM with over 90 minutes of video lessons and inspirational information graphics
  • Reveals the science of how our brains perceive and remember information
  • Discusses best practices for creating interactive information graphics
Publisher New Riders
Publication date September 1, 2012
Edition 1st
Language English
Print length 384 pages
ISBN-10 9780321834737
ISBN-13 978-0321834737
Item Weight 1.67 pounds (760 grams)
Dimensions 7 x 0.71 x 9 inches (17.8 x 1.8 x 22.9 cm)
Part of series Voices That Matter

Who Should Buy?

Suitable For
  • Design Students

    Ideal for students studying graphic design and information visualization seeking foundational knowledge and practical insights.

  • Data Analysts

    Helpful for data professionals who wish to improve their skills in visualizing data effectively and engagingly.

  • Educators

    Great resource for teachers wanting to introduce students to concepts of information graphics and effective data presentation.

Not Suitable For
  • Advanced Designers

    Less suitable for experts looking for advanced techniques and insights into cutting-edge data visualization methods.

Product Description

Functional Art, The: An introduction to information graphics and visualization (Voices That Matter)

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Customer Questions & Answers

  • Question: What is 'Functional Art, The: An introduction to information graphics and visualization' about?

    Answer: 'Functional Art, The' is a significant work that explores the intersection of art, design, and data visualization. It introduces readers to the principles of effective information graphics, emphasizing how visual representations can enhance understanding and communication of complex data. Through engaging examples and insightful commentary, the book illustrates the importance of aesthetics and usability in visual design, guiding readers through the journey of transforming abstract data into compelling visual narratives that resonate with audiences.
  • Question: Who is the author of 'Functional Art, The'?

    Answer: The author of 'Functional Art, The' is Alberto Cairo, a renowned expert in data visualization and an educator. Cairo’s work focuses on improving the understanding of data through visual storytelling. His expertise extends beyond the pages of this book, as he frequently lectures and teaches courses on information graphics, making this title a vital resource for anyone interested in the art and science of data visualization.
  • Question: What audience is 'Functional Art, The' intended for?

    Answer: 'Functional Art, The' is primarily aimed at designers, data analysts, educators, and anyone interested in the visualization of information. It is particularly useful for professionals in fields such as journalism, marketing, and research, where clear communication of complex information is essential. The book serves as both a comprehensive introduction and a reference guide, regardless of the reader's previous experience with data visualization.
  • Question: What topics are covered in 'Functional Art, The'?

    Answer: 'Functional Art, The' covers a range of topics related to information graphics and visualization. Key themes include the principles of effective graphic design, the psychological aspects of how audiences perceive visuals, and practical techniques for creating impactful graphics. Additionally, the book explores real-world examples, providing case studies that illustrate successful applications of design principles in various contexts, enhancing readers' understanding of how to apply these concepts in their own work.
  • Question: How can 'Functional Art, The' enhance my design skills?

    Answer: Reading 'Functional Art, The' can significantly enhance your design skills by providing you with a solid foundation in the principles of data visualization. The book explains critical concepts and techniques that allow you to create more engaging and effective graphics. By learning from the author’s insights and analyzing various case studies, you can develop a more nuanced understanding of how to communicate information artistically and practically, ultimately improving your professional presentation and project outcomes.
  • Question: Are there exercises or practical applications in 'Functional Art, The'?

    Answer: 'Functional Art, The' includes various practical examples and thought-provoking exercises designed to help readers apply the concepts discussed throughout the book. These exercises encourage experimentation with different visualization techniques, reinforcing learning by doing. Readers can engage with these tasks whether working independently or as part of a group, making it an applicable resource for classroom settings, workshops, or personal skill development.
  • Question: What makes 'Functional Art, The' differ from other design books?

    Answer: What sets 'Functional Art, The' apart from other design books is its unique focus on blending theoretical knowledge with practical application in the realm of data visualization. While many design books prioritize aesthetics, this title emphasizes the critical role of effective communication through graphics. By illustrating how data can tell a compelling story, Cairo provides readers with the tools to create visuals that are not only beautiful but also informative and impactful.
  • Question: Can beginners benefit from 'Functional Art, The'?

    Answer: Yes, beginners can greatly benefit from 'Functional Art, The.' The book is structured to be accessible, providing foundational knowledge without overwhelming the reader. With clear explanations of visual concepts, practical examples, and an engaging writing style, newcomers to the field of data visualization will find it an invaluable resource. It encourages exploration and creativity, allowing beginners to build confidence in their design abilities while learning effective ways to communicate data.
  • Question: Is 'Functional Art, The' suitable for professionals in other fields?

    Answer: 'Functional Art, The' is indeed suitable for professionals beyond graphic design. Its insights into effective communication through visual means are beneficial for statisticians, marketers, educators, and data scientists, among others. The book's core principles can be applied in various contexts where data visualization is essential for conveying complex ideas or findings clearly and efficiently, making it a versatile addition to anyone’s library.
  • Question: Where can I buy 'Functional Art, The: An introduction to information graphics and visualization'?

    Answer: You can purchase 'Functional Art, The: An introduction to information graphics and visualization' from Ubuy. Ubuy offers a convenient platform for acquiring this insightful book in UK. It provides a user-friendly experience with various payment options and detailed product descriptions, ensuring you can easily add this essential resource to your collection.

Desktop Publishing Editorial Review

"The Functional Art: An introduction to information graphics and visualization" by Alberto Cairo is a highly recommended book for anyone involved in information graphics and visualization. Cairo, a renowned expert in the field, provides valuable insights and tips for creating well-structured and audience-focused visualizations. One reviewer, who works in the field of information graphics, praises Cairo's writing for its assistance in improving their own creations. They state that Cairo's expertise has been immensely helpful and highly recommend any of his books. However, another reviewer expresses some criticism regarding the book's content. They mention that while the content is fine, most examples are in Portuguese, which creates a barrier for understanding for non-Portuguese speakers. Additionally, this reviewer finds issue with Cairo's writing style, specifically his self-centered attitude and Constant use of "I" in the text. They believe there is too much emphasis on Cairo's life rather than visualization concepts, and recommend finding a book more focused on content and learning. Despite this criticism, another reviewer purchased the book for their husband, who works as a scientific illustrator, and states that it exceeded his expectations. They mention that he is using it as a reference for his work and is very happy with it. Overall, "The Functional Art" appears to be a valuable resource for those involved in design and information graphics. While some reviewers have raised concerns about the choice of examples and the author's writing style, the majority of feedback is positive.

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Pros

  • Author is a renowned expert in information graphics and visualization
  • Valuable insights and tips for creating well-structured visualizations
  • Highly recommended by professionals in the field

Cons

  • Examples are primarily in Portuguese, which may create difficulties for non-Portuguese speakers

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GBP 56

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Features & Benefits

  • Learn how to use data visualizations to gain new insights
  • Understand how to transform numbers into graphical shapes
  • Discover the creative process of top designers and visual journalists
  • Explore best practices for creating interactive information graphics
  • Incorporate basic design principles in your visualizations
  • Choose the appropriate type of graphic forms for your data

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